mLabs: what it is, how it works, plans and more
Working with social networks is a complicated and sometimes exhausting task. Tools like mLabs exist with the function of optimizing time by allowing the management of several channels through a single platform.
Used by marketing agencies and professionals in the field, this is a very complete service and full of features that streamline the work of social media. Next, learn more about mLabs, how it works, its advantages and the plans available.
What is mLabs?
MLabs is a Brazilian platform for managing social networks. This paid tool simplifies the monitoring of company and brand profiles in different media, such as Instagram, Facebook, Twitter and WhatsApp. By centralizing all channels in one place, the user has several resources, such as scheduling publications, generating results reports and interacting with the public.
Thus, mLabs is essential for those who want to optimize processes when managing different social networks. Remembering that this service can be used by anyone and is not restricted to companies.
How does mLabs work?
When creating an account on mLabs, the user can connect to the social networks he intends to manage through the platform. On the Dashboard, the tool itself presents the main networks of the moment.
Currently, the service is compatible with Instagram, Facebook, Twitter, Google My Business, LinkedIn, Pinterest, YouTube and WhatsApp profiles. For users who monitor website visit numbers, it is also possible to include Google Analytics. On the platform, the person can create and schedule posts together and follow the audience of each network using a single service. Without a doubt, something that saves marketers time.
One of the advantages of mLabs is the possibility of using the PC for actions that are only available on mobile devices. Instead of using a cell phone to post a photo on Instagram, the user can do this directly from the tool.
What are the benefits of using mLabs?
At first, the user-friendly interface is one of the advantages of mLabs. Because it is very intuitive, even a person with little knowledge of social networks can use the platform. In addition to offering the possibility to schedule publications at specific times, the tool brings extra features; for example, there is a calendar of posts that highlights the content scheduled in each social network profile.
Another positive point is the possibility of generating personalized reports on the performance of each profile. Tracking this data is essential to analyze the results of the publications and have ideas for the next campaigns. In addition, mLabs uses algorithms that indicate the best days and times to publish and reveals which formats and terms are performing best according to each social network.
What are mLabs’ plans available?
Affordable, mLabs offers two subscription options. The Basic Plan has the main services, as a tool for creating posts, scheduling publications with customizations and editorial calendar and costs R $ 5.90 per month. The Professional Plan gives access to the main functions and resources such as message management, interaction with followers, monitoring of competitors and boosting posts for R $ 29.90 per month.
The user can also choose quarterly or annual plans. With special discounts, it is important to mention that the amounts must be paid in cash at the time of hiring.
Did you already know mLabs? What tool do you use to manage social networks? Tell us in the comments.